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This domain has the following on the web site, "Herps from the field, on the web." Our analyzers observed that the web page also said " By Matt Ricklefs and Jim Scharosch." The Website also stated " Herpjournal is our effort to share photos and accounts of our trips afield looking for herps. We live in Iowa, but make an effort to get out a few times a year for trips to other states. Our focus is on snakes, but we document any herps we find. We get great enjoyment from days afield with friends and from sharing with others on the internet. Click on a rock to go that year and see a list of field days we posted." The website's header had amphibian as the most important keyword. It was followed by breeding, conservation, and endangered species which isn't as highly ranked as amphibian. The next words the site uses is field guide. field herping was also included and will not be seen by search crawlers.